Intuit employees working in the office

Intuit Operating Values

Our operating values are core to our culture and define how we operate.


Our Operating Values

Our values keep us grounded in the most important areas that define who we are and how we operate--internally and in the world. We believe that we are stronger together by championing diversity and inclusion across the company. We care and give back to help our communities prosper. We show integrity without compromise and have courage to be bold and fearless in our thinking and actions. And we focus on customer obsession to ensure that we are delivering awesome products that drive amazing results. Going the extra mile—and then some—is in our DNA.

Intuit CEO Sasan Goodarzi posing in front of Building 20

We are a purpose-driven, values-driven company. Our mission to power prosperity around the world is why we show up to work every single day to do incredible things for our customers. Our values guide us and define what we stand for as a company.

Sasan Goodarzi Intuit CEO

These values honor our history and how we started, and guide us in delivering on our mission of powering prosperity around the world. Our values underpin a culture that attracts the world’s top talent. We empower employees to bring their whole selves to work and to do the best work of their lives.

Integrity Without Compromise

We speak the truth and assume best intent.

We value trust above all else.

We do the right thing, even when no one is looking.

Customer Obsession

We fall in love with our customers' problems.

We deliver unrivaled customer benefit to power their prosperity.

We sweat every detail of the experience to deliver excellence.

Stronger Together

We champion diversity, inclusion, and a respectful environment.

We thrive on diverse voices to challenge and inform decisions.

We deliver exceptional results so others can count on us.

We Care And Give Back

We are stewards of the future.

We strengthen the communities around us.

We strive to give everyone the opportunity to prosper.


We are bold and fearless in how we think and act.

We relentlessly hold a high bar for performance.

We value speed, a bias for learning and action.